Skip to main content

EdTech Malmö

Winning the Hearts and Minds of Reluctant Learners

How do you, as a learning provider, make sure people are engaged and actually learning something? What do you need to move from just-in-case training to just-in-time learning that fits into the busy schedules of today’s learners? In this session, we will discuss how to overcome motivation barriers by better understanding learning motivation and by using an indirect approach to reach a reluctant audience. We will also explore motivational design and how using checklists based on the four components of motivation can help you to achieve engaged learners. These techniques are applicable both for digital and face-to-face learning.

About Edtech Malmö
The topics about EdTech are endless, and will always center around learning. Anything that may inspire, enhance or just plain work to create great pedagogy in a digitized world. AR, VR, AI, LMS, e-learning, andragogics, mobile learning, constructive alignment, distance learning, lifelong learning - you name it, we will discuss it.
EdTech Malmö is led by Fredrik Rutz, a university teacher, researcher, consultant and entrepreneur who is very interested in lifelong learning and how to accomplish it. Everybody learns, all the time, but how can we help them, both within informal and formal learning, both within practical and theoretical subjects? Or put another way, teaching theory via Zoom is relatively easy (or is it?), but can we have choir practice with participants all over the world, or teach an Australian technician how to mend a Jumbo jet when the teacher is in Malmö (and the plane is in Frankfurt)?

**This event will be live-streamed on YouTube, so anyone can watch it here:


Göran Bolinder - has been working with most aspects of learning from classroom teaching and e-learning development to instructional design and knowledge sharing strategies for more than three decades. Being an active army reserve officer and a former teacher at four different universities, Göran has met and motivated a wide array of different learners. As a consultant he has been working with several of the largest companies in our region and is today employed by Axis Communications as a Solution Knowledge Specialist.


17:30 – 17:45 – Meet & Greet
17:45 – 18:30 – Presentation
18:30 – 19:00 – Meet & eat
19:00 – 20:00 – Q&A

Platinum partners