Thursday 22 Sep 17:30

Immersive Online Shopping

AW Seminar


LEVEL: Intermediate

CDON is the biggest online shopping site in Scandinavia and has their headquarters and development unit here in Malmö. They constantly try to improve the shopping experience for their customers and invest heavily in trying to make the shopping experience more joyful and seamless. This evening CDON and their technology partner Apptus will share their visions around the future online shopping experience.

This event is intended for people interested in developing and using immersive online shopping solutions.


Our Speakers

Axel Rydby, UX Director at CDON (previous Design Director at Massive) and Michael Ericsson (COO) from Apptus Technologies:

“Our UX vision, to create one of the most immersive online shopping experiences in the world, aims to do what physical stores can't. Imagine a store that rearranges itself to best fit your needs and desires, a store where there's no friction and no interruptions, and the more you shop, the more the store will know what you want - even before you do."

After the presentations and pizza, there will be a discussion around immersive online shopping. Suggested topics:

* How far can we push a personalized experience with machine learning?

* How can we balance convenient shopping while retaining personal integrity?


17.30 - Meet and greet

17.50 - Immersive Online Shopping, Axel Rydby and Apptus

18.30 - Pizza time
 and networking

19.00 - Discussion

Platinum Partners


Premium Partners

Mediaevolution100px Netset100px Axis100px Verisure100 Tretton37px100 Qlik100px Webstep100pxnew Playtechbgt100px Oneagency100px Neo4j 100px Edument100px Knightec100 Connectitude100px Securelink100px Omegapoint100px Advenica100 Tetrapak100x50


Tieto100pxnew Handelsbanken100px Thirdbase100px U blox100px Yrkesorange100px Oddhill100px Tedkomp100px Stratiteq100pxbl Crosstech100px Hotnew100px Purplescout100px Frontiot100px Empear100px Lundalogik100px Servicewell100px 24hr100px Lytics100px Softhouse100px Schneider100px Ifacts logo partner 100px Resursbank 100px Pinmeto100px Stickybit100px Terranet100px Bimobject100px Essiq100px Falconio100px Aveva 100x50 Seavus web partner 100 Humanit100px Hero gaming logo web partner 100 Avensia100px Relax100px Forefront 100x50 Cybercom 100x50 Hittahem small Additude100x50
Sign in